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ARAB HEALTH - INFORMA

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US Medical Leaders Build on Professional Partnerships at Arab Health 2017

By HospiMedica International staff writers
Posted on 30 Jan 2017
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Image: American healthcare professionals meet with industry peers at the Arab Health 2017 congress (Photo courtesy of Kallman Worldwide).
Image: American healthcare professionals meet with industry peers at the Arab Health 2017 congress (Photo courtesy of Kallman Worldwide).
A wide scope of US science, technology and innovation for hospitals, clinics and practitioners was on display in Dubai at Arab Health 2017, with more than 330 American exhibitors from more than 30 states exhibiting at the largest healthcare exhibition in the Middle East.

US experts and expertise, deeply connected as valued partners year-round in the booming UAE health and medical community, looked to expand bilateral trade, innovation and professional workforce relationships during Arab Health, January 30 through February 2, 2017, at the Dubai International Convention & Exhibition Centre.

More than 330 American companies, facilities and interests — including more than 10 state economic development groups — participated in this year’s show. From personal care and safety products to over-the-counter remedies, specialized medical devices, equipment and treatment strategies, US exhibitors in Dubai represented a wide scope of America’s smartest science, technology and innovation.

The US International Pavilion, which is being organized since 1996 by Kallman Worldwide, in coordination with numerous government agencies, including the departments of Commerce and State, comprised of nearly 3,000 square meters and hosted 270 exhibitors, more than 85% of the total American contingent, out of which 70 were first-time attendees.

The US Pavilion saw visitors initiating or strengthening business and professional relationships in the Middle East with US exhibitors ranging from publicly traded stalwarts to privately held small-and-medium-sized enterprises.

“When U.S. companies commit to exhibit at Arab Health, they’re saying they believe in the power of this event to attract real business prospects and customers. The steady growth and diversification of the show speaks for itself,” said Kallman Worldwide President and CEO, Tom Kallman. “As the organizer of the US International Pavilion for more than 20 years — even before the launch of Dubai Healthcare City — our team is proud to help exhibitors capitalize on this influential international business opportunity and contribute to the extraordinary level of investment in medical infrastructure and innovation in the UAE.”

In addition to organizing the national Pavilion, Kallman also invited show attendees to visit US exhibitors with its “Ask America” advocacy campaign. The message was placed prominently on site, integrated into hospitality and VIP events during the show, and promoted in social media.

“The United States is among the biggest international exhibitors at Arab Health because it’s the world's biggest health and medical supplier, but that’s no guarantee buyers will look to work with U.S. companies over others,” said Kallman. “As the organizer of the US International Pavilion, we have a responsibility to advocate not only for our exhibitors, but for our nation in this highly competitive global marketplace.

“We invite every Arab Health visitor to ask America because we are listening,” he said. “Whether as manufacturers, suppliers, advisors or development partners, the United States supports the region’s health and medical professionals, and is dedicated to helping them improve patient outcomes and overall quality of life.”

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